TITLE

Up to the challenge

PUB. DATE
September 2006
SOURCE
ICIS Chemical Business;9/4/2006 Supplement, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the business models of chemical company Kuraray. It reports that Kuraray's growth will come from its commitment to provide high quality, innovative products. Quality, originality and innovation are the themes underpinning the new Kuraray corporate vision and strategy. The company strategically invested in core businesses, making acquisitions to expand its vinyl acetate business and formed a New Business Development Division to create materials and products as next generation growth drivers. INSET: Quality key to strategy.
ACCESSION #
23121091

 

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