TITLE

High-tech fun joins food at McDonald's

AUTHOR(S)
Kramer, Louise
PUB. DATE
September 1999
SOURCE
Advertising Age;9/13/1999, Vol. 70 Issue 38, p76
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on McDonald's Corp.'s plan to install kiosks with interactive games on its restaurants. Features of the interactive kiosks; Focus on older children who have outgrown the restaurants' playgrounds.
ACCESSION #
2311929

 

Share

Other Topics