TITLE

Pearson Wins Alabama K-8 Science Adoption with an Almost 30% Share

PUB. DATE
November 2006
SOURCE
Educational Marketer;11/13/2006, Vol. 37 Issue 32, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the success of the publishing firm Pearson Education Inc. in the adoption of science textbook in elementary schools in Alabama. Pearson Education is the leader in the $23.6 million Alabama science with a 29.8% share on estimated sales of $7 million. Other publishers and suppliers of materials earned less than 5% from the overall adoption.
ACCESSION #
23101348

 

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