PreK-12 Sales Decline on Weaker Supplemental Sales in August

November 2006
Educational Marketer;11/6/2006, Vol. 37 Issue 31, p7
Trade Publication
The article discusses the sales report for PreK-12 instructional materials in 2006 in the U.S., released by the School Division of the Association of American Publishers. The report stated that sales in August have declined by 1.6 percent to $798.5 million. Year-to-date figures also dropped slightly by 0.6 percent. The downturn was driven by the decline in supplemental sales, besides the 5.5 percent drop in textbook sales.


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