Hybrid Payment Plans: the New Alternative

Alleven, Monica
November 2006
Wireless Week;11/1/2006, Vol. 12 Issue 22, p16
Trade Publication
The article discusses the modes of payment in mobile communications in the U.S., with focus on hybrid payment plans as the new alternative. Majority of the estimated 55 mobile virtual network operators that have launched in the U.S. are prepaid. Many operators offer prepaid hybrid plans that will drive prepaid growth in the future. Prepaid payments, of which the cost of getting into the business is relatively low, provides higher profit margins than postpaid.


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