Iconix Acquires Op Brand for $54M

Young, Vicki M.
November 2006
WWD: Women's Wear Daily;11/1/2006, Vol. 192 Issue 92, p2
Trade Publication
The article reports that Iconix Brand Group has bought the Ocean Pacific brand from the Warnaco Group for $54 million. Iconix chairman and chief executive officer Neil Cole stated that the company has been seeking the action-sports lifestyle segment and OP is the company's choice, since it is a leading global action-sports lifestyle brand. Cole also noted that Iconix believes OP can expand its international business and grow the brand in the U.S.


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