TITLE

P/Kaufmann to license Waverly fabrics brand

AUTHOR(S)
Sloan, Carole
PUB. DATE
November 2006
SOURCE
Furniture/Today;11/6/2006, Vol. 31 Issue 9, p39
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that F. Schumacher & Co., the parent company of Waverly Inc., is licensing the Waverly brand of decorative fabrics to P/Kaufmann Inc. According to P/Kaufmann CEO Ron Kaufmann, the Waverly brand will be operated separately from the other Kaufmann divisions. He also said that the company want to preserve the image of Waverly and its uniqueness and identity, thus, separating the Waverly brand.
ACCESSION #
23000686

 

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