Apple Must Make A Decision About The Commercial Market And The Channel

October 2006
CRN;10/23/2006, Issue 1217, p72
The article comments on the need for computer industry Apple Computer Inc. to make a public decision about its desire for market share. The company has an opportunity to make its mark in the market because of the superiority of the Apple operating system and an increase in the availability of critical applications offered as a service. It will need a larger, engaged value-added channel to capitalize on the software-as-a-service trend and the managed services environment.


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