News Round up

September 2006
Brand Strategy;Sep2006, Issue 205, p6
Trade Publication
The article offers news briefs related to brand strategy. Universal Music Corp. plans to make its artist catalogue available for free download through the Spiralfrog web site. BMW has negotiated the sale of its rights to the Rover brand to an undisclosed buyer. Nokia Corp. has bought digital music provider Loudeye Corp. and will incorporate its digital music purchase technology by 2007.


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