HFI unifying offerings under Westgate brand

Andrews, Susan M.
October 2006
Furniture/Today;10/16/2006, Vol. 31 Issue 7, p88
Trade Publication
The article discusses the decision of Home Furnishing International (HFI), parent company of American Decorative Fabrics, Home Fashions International, and Westgate Interiors, to launch a marketing and branding effort consolidating its products under the Westgate brand. HFI CEO David Li stated that the decision is intended to increase the presence and power of HFI in the home decor industry.


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