Perrin, Noel
December 1960
New Yorker;12/10/1960, Vol. 36 Issue 43, p105
The article suggests Christmas gifts which Americans really want to receive. Bancroft's offers personalized items such as socks and holsters for pipes. A personal branding iron can be bought from Breck's which can imprint three trim Gothic initials into almost anything. For women, they can have a made-to-order plastic mold for desserts. There is a red personalized umbrella available in the market.


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