The Tribune's Stories Reach a Spanish-Speaking Audience

Escalona, Alejandro
September 2006
Nieman Reports;Fall2006, Vol. 60 Issue 3, p46
The article focuses on the impact of "Chicago Tribune's" Crossing Borders 2005 project on the Hispanic newspaper called "Hoy." The author relates that when "Chicago Tribune has decided to run stories of women immigrants, he was sure that the readers of Hoy could easily relate to them. Since "Hoy" and "Chicago Tribune" are both owned by Tribune Co., several stories published in the latter also appeared in the former. This joint publication proved that media companies can bring news and information to people in diverse ways and different languages.


Related Articles

  • Shrinking Space, Tight Budgets--And a Story Needing to Be Told. Brown, Geoff // Nieman Reports;Fall2006, Vol. 60 Issue 3, p41 

    The author shares his experience in publishing women immigrants' stories at the "Chicago Tribune" in 2005. The photojournalism project was proposed by his colleague, Steve Franklin. It covers women who were ready to leave their countries in exchange of jobs in the U.S. Since this was an...

  • Diversity at small papers. Rynkiewicz, Stephen // Quill;Jul/Aug2001, Vol. 89 Issue 6, p46 

    Discusses how small newspapers in the United States (U.S.) are addressing diversity of their communities. Statistics on U.S. minority population; Overview of the Freedom Forum initiative; Problems faced by newspapers.

  • Multimedia ad bonanza. Nicholson, Joe // Editor & Publisher;03/20/2000, Vol. 133 Issue 12, p6 

    Focuses on the multimedia advertising packages offered by Tribune newspapers in the United States. Growth in multimedia deals of Tribune; Services and product offerings of the newspaper company; Advantages of merger between Tribune and Times Mirror.

  • A tough sell: Trib's 'cross-media' ad blitz. McCormick, Brian // Crain's Chicago Business;01/22/2001, Vol. 24 Issue 4, p1 

    Reports on the failure of newspaper publishing firm Tribune Co.'s goal of obtaining some marketshare from its rivals through a national 'cross-media' advertising strategy. Indifference of advertising agencies and their clients to the company's offer; Possible negative impact on its stock price.

  • Tribune A Profitable Blend Of Old And New.  // DRIP Investor;Apr2000, Vol. 9 Issue 4, p7 

    Focuses on the newspaper publisher Tribune in the United States. Corporate profile; Acquisition activity; Value of media companies.

  • L,I. paper's big foothold in NYC. Strupp, Joe // Editor & Publisher;9/10/2001, Vol. 134 Issue 35, p13 

    Reports the speculation on the newspaper New York Newsday in Long Island, New York. Plan of the publication to refocus Web site approach; Complement provided to Queens and Manhattan newsroom by Tribune Co.; Recruitment of three people to work on city coverage.

  • What's in a name? A federal lawsuit. Fitzgerald, Mark // Editor & Publisher;8/21/93, Vol. 126 Issue 34, p18 

    Reports on the lawsuit filed by publishers of Extra bilingual weekly newspaper against Tribune Company. Charges of trademark violations; Same name of Tribune's Spanish weekly `Exito'; Petition for permanent injunction; Denial of allegations.

  • Long a Power in Newspapers. Alleyne, P. Llanor // Broadcasting & Cable;4/14/2003, Vol. 133 Issue 15, p26 

    Focuses on the U.S.-based newspaper company Tribune Co. Spanish language newspapers owned by the company; Company in which Tribune Co. has invested and evolved into; Television shows which the company distributes in the U.S.

  • Tribune income drops in mushy blurb market. Goldsmith, Jill // Daily Variety;7/20/2001, Vol. 272 Issue 34, p5 

    Reports on the decline of Tribune Co.'s income in the second quarter of 2001 due to a decline in newspaper advertising in the United States. Amount of decline in income; Stock price.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics