Caught with their britches down: THE WALL STREET JOURNAL AND THE ECONOMIST

McCorkle, Vern C.
October 2006
Alaska Business Monthly;Oct2006, Vol. 22 Issue 10, p7
The article offers information on the periodicals "The Wall Street Journal" and "The Economist". The mission of "The Wall Street Journal" is to publish vital business and financial news and to create the greatest value for shareholders. The Dow Jones is used as the benchmark by which other business- and financial- news organizations are evaluated. "The Economist" was first published in September 1843.


Related Articles

  • Printers' pointers. Allen, Von; Bok, Eileen // Association Management;Sep95, Vol. 47 Issue 9, p65 

    Offers advice on how association publishers in the United States can work more effectively with their publication and obtain better services from printers. Advertising; Production; Communication; Technology; Paper; Mailing options; Training and equipment; Quality and control.

  • Extending its shelf life. Creasey, Simon // Printing World;Jan2008, p60 

    The article focuses on the Periodical Publishers Association (PPA) in London, England. It states that PPA promotes and protects all magazines and the publishing industry that produce them 1,000 run hobby title. It adds that the association launched a highly successful Magazine Week, a pioneering...

  • Technologies And Neighborhoods. Graham, Anne // Folio: The Magazine for Magazine Management;11/1/2000, Vol. 29 Issue 14, p33 

    Focuses on ways association magazines are using technology to transform themselves into the ultimate source for information and reader services. Archiving of past issues of the magazine; Provision of supplementary information related to articles that appear in the print magazine; Offering of...

  • Top 25 association magazines ranked by advertising and subscription revenue.  // Association Management;May98, Vol. 50 Issue 5, p52 

    Presents the top 25 association magazines in the United States ranked by advertising and subscription revenue.

  • Good Fellows: The Walpole Society. Schinto, Jeanne // Maine Antique Digest;Nov2015, Vol. 43 Issue 11, p29-A 

    The article discusses the publication of the "Note Book" collective journal by publishing organization Walpole Society and includes information about its records, correspondence and memorabilia.

  • Is there a contract on your magazine? Graham, Anne // Folio: The Magazine for Magazine Management;9/1/96, Vol. 25 Issue 12, p57 

    Discusses the need for association magazines to assess their vulnerability to takeover by contract publishers, and work proactively to thwart such a move. Financial advantages offered by contract publishers; Subjecting of editorial integrity and substance as secondary priority under advertising...

  • Excellence by Association.  // Folio: The Magazine for Magazine Management;Mar2005, Vol. 34 Issue 3, p17 

    Highlights the success of the "Leader's Edge" association magazine in the U.S. publishing business in 2005. Growth of circulation; Budget per issue; Competitor of the magazine.

  • Webwatch. Martins, António A.; Mata, Teresa // Clean Technologies & Environmental Policy;Nov2007, Vol. 9 Issue 4, p253 

    The article reviews several web sites including the International Association for Impact Assessment (IAIA), the European Chemicals Agency (ECHA) and the Dow Jones Sustainability Index.

  • APA plans customer mag measurement. Grimshaw, Colin // Marketing (00253650);6/23/2004, p9 

    The Association of Publishing Agencies is spearheading moves to develop a standard by which brands can measure the effectiveness of their customer magazines. The initiative, which is sponsored by Royal Mail, aims to find a consistent methodology across the industry. This will allow clients to...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics