Super Advice

October 2006
Convenience Store News;10/8/2006, Vol. 42 Issue 12, p12
Trade Publication
The article focuses on the Super Bowl, the football game, and the second-largest food consumption holiday in the U.S. A large quantity of beer, snacks and other party foods and beverages are consumed on that day. Retailers get a good opportunity to promote their products. However, the types of food consumed at the Super Bowl event are changing. The wide assortment of foods and flavors can be broadened by retailers, taking advantage of this trend.


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