An Auction-based pricing model for performance and revenue optimisation in mobile data services

Yaipairoj, Saravut; Harmantzis, Fotios
April 2006
Journal of Revenue & Pricing Management;Apr2006, Vol. 5 Issue 1, p32
Academic Journal
Network traffic in mobile networks has grown exponentially in recent years which lead to increasing congestion, especially in data services. A pricing network resource could help resolve congestion and potentially increase revenue. However, determining the suitable congestion prices that optimise both performance and revenue of the networks could be challenging. This paper presents an auction-based pricing model that is used as an admission control mechanism for mobile data services. The proposed modelling approach allows mobile operators to improve performance of mobile data services and optimise network revenue by adjusting the reserve prices of the revenue-maximising auction (optimal auction). The paper presents numerical and simulation results illustrating the impact of the auction reserve prices on both network performance and operator's revenue. The methodology for identifying the suitable auction reserve prices for our application is also investigated.Journal of Revenue and Pricing Management (2006) 5, 32–44. doi:10.1057/palgrave.rpm.5160022


Related Articles

  • Achieving low-cost UMTS networks via pricing. Yaipairoj, Saravut; Harmantzis, Fotios // NETNOMICS: Economic Research & Electronic Networking;Apr2008, Vol. 9 Issue 2, p105 

    One of the main concerns of mobile operators towards deployment of Universal Mobile Telecommunications System (UMTS) networks is the investment cost. The costly radio access network, based on the network equipment required in a service area, prevents incumbents and new entrants from upgrading or...

  • Correlation between Uplink Noise, Uplink Load and Call Drop Rate in a WCDMA Network. Uzoma, Ojemeni // International Journal of Computer Applications;Mar2013, Vol. 66, p39 

    The 3G wireless network system based on the WCDMA technology is a self-interference system. A self-interference system is one in which interference is internally generated by the components that make up the system. Controlling the level of interference on the system is pivotal for stability of...

  • Fairness and Throughput Trade-Off Analysis for UMTS WCDMA Network Planning. Tsilimantos, D. C.; Zarbouti, D. A.; Tsoulos, G. V.; Athanasiadou, G. E.; Kaklamani, D. I. // Wireless Personal Communications;Feb2011, Vol. 56 Issue 4, p693 

    The issue of fairness and throughput trade-off in universal mobile telecommunications system network planning based on wideband code division multiple access is discussed in this paper. The employed radio resource management (RRM) fully supports rate adaptation and hence, new potentials arise in...

  • CAC-RD: an UMTS call admission control. Tostes Ribeiro, Anna; Storck, Carlos; Duarte-Figueiredo, Fátima // Telecommunication Systems;Dec2010, Vol. 45 Issue 4, p261 

    The third wireless network generation (3G) aims to provide fast Internet access with quality of service (QoS) guarantees, especially to multimedia applications. UMTS (Universal Mobile Telecommunication System) is a kind of 3G networks. To provide QoS, the network must use an efficient admission...

  • UMTS catches its breath.  // Euronet;Oct2000, Issue 5, p14 

    After a flurry of European universal mobile telecommunications system (UMTS) licensing activity over the past few months, culminating in the�50 billion German auction, September 2000 afforded both participants and observers alike a relatively quiet spell in which to take stock and prepare...

  • PROVING GROUND.  // Wireless Review;Mar2005, Vol. 22 Issue 3, p16 

    Evaluates several wireless communication equipment and supplies. Clean Site antenna system from PowerwaveTechnologies; 3-D multimedia mobile processors from Nvidia; Universal Mobile Telecommunications System solution from IPWireless; PowerBlock 150 energy management system from Premium Power.

  • INSIGHT.  // Wireless Asia;Feb/Mar2003, Vol. 6 Issue 1, p6 

    Discusses the findings of researches on wireless communication systems. Growth of Asian wireless LAN shipments in 2002, according to Frost and Sullivan study; Importance of the universal mobile telecommunications system, according to Shosteck.

  • Painting the map Orange. Daniels, Guy // Euronet;Jun2000, Issue 2, p6 

    France Telecom has become the proud owner of Great Britain wireless operator Orange. Life is interesting at Orange, the GSM1800 operator famed for its stylish marketing, products and service innovations. In the space of just a single year, the company has changed hands no less than three times....

  • A PERFORMANCE ANALYSIS FOR UMTS PACKET SWITCHED NETWORK BASED ON MULTIVARIATE KPIs. Ouyang, Ye; Fallah, M. Hosein // International Journal of Next-Generation Networks;Mar2010, Vol. 2 Issue 1, p79 

    Mobile data services are penetrating mobile markets rapidly. The mobile industry relies heavily on data service to replace the traditional voice services with the evolution of the wireless technology and market. A reliable packet service network is critical to the mobile operators to maintain...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics