TITLE

Grocers Pump Up the Volume

AUTHOR(S)
McTaggart, Jenny
PUB. DATE
September 2006
SOURCE
Convenience Store News;9/18/2006, Vol. 42 Issue 11, p59
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article discusses strategies adopted by convenience stores to attract customers in the wake of increased fuel prices. Shoppers are being given discounts toward gasoline purchases when they shop in the supermarket. In turn, retailers gain loyal shoppers and a broader customer base. One-third of supermarket companies offer gasoline service at one or more of their stores. INSETS: Gas Perks;The Alternative.
ACCESSION #
22445882

 

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