TITLE

Marketing to Image

AUTHOR(S)
Todd, Marcia
PUB. DATE
September 2006
SOURCE
Fabricare Canada;Sep/Oct2006, Vol. 50 Issue 5, p17
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the plans of Rob McConnell who represents the third generation of leadership for the 70-year-old family-owned company Gibson's Cleaners in Toronto, Ontario. McConnell plans to move the uniform and mat business to an industrial site, except of the actual cleaning. He also plans to add one retail route a year and open one or two retail stores.
ACCESSION #
22433743

 

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