The Mystery Of What To Charge

Adams, John
September 2006
Bank Technology News;Sep2006, Vol. 19 Issue 9, p35
Trade Publication
The article offers information on the new technological proposal of banks necessary to optimize financial costs for customers in the U.S. The technology is in pursuit to the banks' price optimization strategy that is designed to meet the interest of their customers. In addition, the idea of profit-based pricing has captured the interests of the executives of bigger banks like Wells Fargo, HSBC and Bank of America.


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