Engineers Rule

Fahey, Jonathan; Kelly, Tim
September 2006
Forbes Asia;9/4/2006, Vol. 2 Issue 14, p40
The article reports on the commitment of the Japanese automaker Honda to developing various innovative technologies. The company has sold 21 million internal combustion engines for cars, motorcycles, lawnmowers and boats in 2005. Gunnar Lindstrom, who is charged with marketing Honda's alternative fuel vehicles in the U.S., believes that by 2020 six fuels will split the market, gasoline, diesel, biofuels, hydrogen, natural gas and electricity, perhaps working side by side in a single vehicle.


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