Bruno, Antony
September 2006
Billboard;9/16/2006, Vol. 118 Issue 37, p22
Trade Publication
The article discusses the condition of the mobile entertainment industry. Despite all the dramatic advancements that the mobile entertainment industry has made, there is a still one important ingredient it has not obtained: customers. Richard Siber, an industry consultant, holds the opinion that the industry should make he discovery easier and making the transaction seamless. But hand in hand with technological evolution is a growing perception that the industry must develop a better way of selling all this product.


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