Top retailer doubts our 56% figure on high-end spending

Perry, David
September 2006
Furniture/Today;9/11/2006, Vol. 31 Issue 2, p26
Trade Publication
The article discusses the results of an analysis of a broad-based consumer research study in 2005 which showed that 56 percent of all money spent on bedding are at price points of $1,000 and up. The author cites a bedding retailer's challenge on the results of the consumer study. After reviewing the study, the author learned that the 56 percent figure is consistent a consumer research conducted in 2004.


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