TITLE

Scholastic Mulls Licensing Future as Underpants Gets Big

PUB. DATE
September 2006
SOURCE
Book Publishing Report;9/4/2006, Vol. 31 Issue 34, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the move of the New York-based book company, Scholastic, relative to their 2007 licensed publishing activity. According to the author, the company is backing down all the stops for series books and will decrease gradually its licensed activity through fiscal 2007. President of book fairs and trade for the publisher, Lisa Holton, stressed that fiscal 2007 is off to a good start with the introduction of the latest Captain Underpants series entry from Dav Pilkey.
ACCESSION #
22263659

 

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