TITLE

Scholastic Launches K-3 Leveled Reading Program

PUB. DATE
September 2006
SOURCE
Educational Marketer;9/4/2006, Vol. 37 Issue 25, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the K-3 reading program launched by Scholastic Education, a publisher of children's book, in New York. The publishing company has lunched the program to the highly competitive leveled reader segment which it was distinct from other programs they offer. K-3 reading program was designed for small-group instructions and comprehension scope.
ACCESSION #
22263646

 

Related Articles

  • School titles learn to package. Donaton, Scott // Advertising Age;10/21/1991, Vol. 62 Issue 45, p18 

    The article reports that publishers Children's Television Workshop Magazine Group and Scholastic Inc. are developing education-based programs that leverage their established presence and influence in schools in the United States. The programs include multimagazine packages, single-sponsor...

  • Children's Literature in Canadian Commercial Reading Programs. Phillips, Linda M.; Leithead, Marion R.; Smith, Martha L. // Canadian Journal of Education;2002, Vol. 27 Issue 2/3, p231 

    Analyzes the use of children's literature in three widely used commercially published and literature-based reading programs for grades 1 to 6 in Canada. Change of selections by the publishers from their original trade book publication in two key areas; Description of commercial reading programs;...

  • Scholastic Launches Early Literacy Program For Pre-K And -K Markets.  // Educational Marketer;05/08/2000, Vol. 31 Issue 14, p2 

    Reports on Scholastic Inc.'s launching of its literacy program for pre-kindergarten, and kindergarten students and teachers.

  • Scholastic offers help for nonprofit literacy organizations.  // Reading Today;Jun/Jul2002, Vol. 19 Issue 6, p31 

    Reports on the Early Literacy Catalog introduced by the Scholastic Literacy Partners of Scholastic Inc. Purpose of the Early Literacy Catalog; Background of the Scholastic Literacy Partners; Features of the Literacy Catalog.

  • Scholastic to Exit Basal Textbook Service. Milliot, Jim // Publishers Weekly;4/23/2001, Vol. 248 Issue 17, p10 

    Reports on the decision of Scholastic not to revise its Literacy Place basal textbook reading program. Programs to be focused by the company; Number of editorial and support positions to be eliminated by the company; How the company will account for costs associated with phasing out the basal...

  • Scholastic launches Global Literacy Campaign.  // Reading Today;Dec2010, Vol. 28 Issue 3, p3 

    The article reports on the launch of Global Literacy Campaign by Scholastic Inc. to highlight the importance of reading for all children in the 21st century.

  • Without A Harry Potter Book, Scholastic Needs New Magic In 2002.  // Educational Marketer;8/6/2001, Vol. 32 Issue 22, p9 

    Reports on the sales and revenue expectations of publisher Scholastic Inc. for 2002.

  • Financial Briefs...  // Educational Marketer;1/21/2002, Vol. 33 Issue 3, p7 

    Reports on the decrease in revenues of the New York-based educational publisher Scholastic.

  • Scholastic Education Benefiting from School Emphasis on Reading.  // Educational Marketer;10/13/2003, Vol. 34 Issue 29, p6 

    Reports on the benefit received by Scholastic Corp. from the school's emphasis on reading in the U.S. Statement of Margery Mayer, division president at Scholastic Corp.; Revenues in the education division; Emphasis on the improvement of reading skills.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sign out of this library

Other Topics