TITLE

Sony Ericsson and the prepaid crowd

AUTHOR(S)
Carson, Phil
PUB. DATE
August 2006
SOURCE
RCR Wireless News;8/21/2006, Vol. 25 Issue 34, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article associates the Sony Ericsson brand with the prepaid handset Z300a model offering of Cingular Wireless L.L.C. According to Sony Ericsson Communications L.P., the model showed the need of the handset vendor to address all price tiers in the market. In fact, according to Ambrosio, the Sony Ericsson Z300a comes from an existing Sony Ericsson design. Sony Ericsson has just manufactured a Walkman line of music phones and Cybershot camera phones for the U.S. market.
ACCESSION #
22249777

 

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