TITLE

Acura sees rich value on @Home's network

AUTHOR(S)
Guilford, Dave
PUB. DATE
August 1999
SOURCE
Advertising Age;8/30/1999, Vol. 70 Issue 36, p30
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses marketing of American Honda Motor Co. Acura Division on the @Home broadband service. Quality of the rich media Web site; Features such as high-resolution and three-dimensional images; Success of other companies including Acura with @Home.
ACCESSION #
2216492

 

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