TITLE

Macy's West unveils open-sell approach on new beauty floor

AUTHOR(S)
Hammond, Teena
PUB. DATE
August 1999
SOURCE
WWD: Women's Wear Daily;8/20/1999, Vol. 178 Issue 36, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the implementation of an open-sell approach in the selling area of a Macy's West flagship store in San Francisco, California. Target market; Filing of a lawsuit against Macy's West and Federated Department Stores by rival Sephora charging that they copied its store layout; Sales performance; Store layout.
ACCESSION #
2207343

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics