TITLE

June Is Good Month for College Publishers; Net Sales Up 7%

PUB. DATE
August 2006
SOURCE
Educational Marketer;8/21/2006, Vol. 37 Issue 24, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article focuses on the recent monthly sales report of college publishers carried out by the Association of American Publishers in the U.S. in June 2006. It has been sought that June becomes the favorable month for college publishers since gross sales of higher education instructional materials has increased to a seven percent. The unanticipated freshman enrollment growth among public colleges and universities in the country has been viewed to be the contributing factor for such increase.
ACCESSION #
22056400

 

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