We need some better ad techniques, part one

Epperson, Jerry
August 2006
Furniture/Today;8/21/2006, Vol. 30 Issue 49, p55
Trade Publication
The author asserts the need for the furniture industry in the United States to have a better advertising technique. He cites statistics on the advertising spending of various industries in the U.S. in 2005, including cosmetics companies, automobile and home furnishings. He suggests several advertising ideas designed to encourage Americans to be interested in home designs.


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