Kantor's views

Kantor, Jeff
August 2006
Furniture/Today;8/21/2006, Vol. 30 Issue 49, p46
Trade Publication
The article presents an interview with Jeff Kantor, Macy's Home Store president for furniture. When asked to describe the company's niche in furniture retailing, he claims that Macy's is known for providing affordable furniture that caters to three distinct lifestyles, namely traditional, neo-traditional and contemporary. He explains the company's key initiatives in its furniture strategy for 2006 such as integrating the former May Co. stores and aligning product offerings.


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