Goodstuff wins ntl: Telewest Virgin Mobile strategy role

Bussey, Noel
August 2006
Campaign;8/11/2006, Issue 32, p6
Trade Publication
The article reports on appointment of Goodstuff Communications as media strategist for ntl:Telewest Virgin Mobile. To handle the new business, Goodstuff has made a number of management changes. Andrew Stephens will take overall control of the merged account, whereas Paul Gayfer has been hired to oversee the TV and broadband side of the account. James Kydd, managing director of marketing at ntl:Telewest Virgin Mobile, is optimistic that Goodstuff will help to achieve the goals of the company.


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