ODD promotes Kiss FM's brand revamp

August 2006
Campaign;8/11/2006, Issue 32, p5
Trade Publication
The article reports on the plan of Emap Radio to redesign its Kiss FM radio brand with a new logo and an advertising campaign. The campaign for the new Kiss identity will be produced by advertising agency ODD. It will be using a non-traditional methods including to reach listeners. The Kiss brand is planning to expand across England's South-Western and Eastern regions.


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