Call Me: Banks Opt For Human Choice

Conrad, Lee
August 2006
Bank Technology News;Aug2006, Vol. 19 Issue 8, p29
Trade Publication
The article reports that banks are offering click-to-call services that provide a live-conversation option for online customers in the U.S. in 2006. The services are targeted at bank customers who want to deal with human customer-service representatives instead of a frequently-asked-questions list or a chat menu in the Web sites of banks.


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