TITLE

The assault on pleasure

PUB. DATE
July 2006
SOURCE
Brand Strategy;Jul/Aug2006, Issue 204, p44
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the campaign made by the pressure groups regarding the behavior of the citizens in the U.S., and offers information of what is good and not good for the citizens. The regulation includes anti-alcohol campaign, prohibition of alcohol gifts and cigarettes for pregnant women. The campaign that was implemented in the market especially in consumer choices create a great impact to the citizens.
ACCESSION #
21924295

 

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