Ps of the Pie

Janoff, Barry
August 1999
Progressive Grocer;Aug99, Vol. 78 Issue 8, p48
Trade Publication
Discusses the factors that motivate consumers in the health and beauty care sector in the United States. Increase in the use of over-the-counter drugs and preventive medicine solutions; Discussion on consumer awareness; Information on natural remedies and at-home fitness regimens.


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