Finding a Plug for Revenue Leakage

Marek, Sue
August 2006
Wireless Week;8/1/2006, Vol. 12 Issue 16, p8
Trade Publication
The article investigates the problems of the off-portal sales channel system for consumers of mobile content. One problem of the system is leakage. This happens in an instance when a customer wanted a refund for a delivered content. Another form of a leakage is when a customer purchases a content but cannot pay for it. The use of Qpass for off-portal transactions has created a growth for content sales. There are several companies that developed solutions for revenue leakage.


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