Ogilvy looks in-house for an integrated solution

Bussey, Noel
July 2006
Campaign;7/28/2006, Issue 30, p17
Trade Publication
The article reports that Ogilvy & Mather Ltd. has appointed Guy Lambert as the chief executive of the agency. He has succeeded the former chief executive Paul Jackson. Guy Lambert, who formerly ran OgilvyOne, is determined to give Ogilvy & Mather a 'face' within the industry and revive its creativity. The decision of the company to make an internal appointment is described by Gary Leih, the chairman and chief executive, as the 'Ogilvy way'.


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