July 2006
Campaign;7/28/2006, Issue 30, p14
Trade Publication
The article offers world news briefs related to media. Heineken USA Inc., which is looking to consolidate its US advertising into one agency, is reviewing its Heineken and Premium Light creative accounts. In a move which is set to take place in 2008, and is expected to save The New York Times Company $12 million per year, The New York Times is planning to shrink the dimensions of its pages by 11 per cent.


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