Ad Age's World Wire

August 1999
Advertising Age;8/9/1999, Vol. 70 Issue 33, p24
Trade Publication
Presents updates on the advertising industry as of August 9, 1999. Removal of the J. Walter Thompson Co. from the Molson Export and Molson Canadian brand advertising; Selection of MindShare by Unilever to handle their German media planning; Reason for the postponement of a lawsuit against Greece's ban on toy advertising.


Related Articles

  • JWT ad launches Boots No 7 mascara. Gardner, Rachel // Campaign;7/25/2003, Issue 30, p7 

    Boots PLC has launched an advertising campaign through advertising agency J. Walter Thompson Co. for its leading cosmetic brand, No 7. The television, press and poster advertising, which breaks this week, develops the "Seven ways to ..." theme first seen in May. "Seven ways to rob a bank"...

  • Pfizer plans citrus extension for Listerine.  // Marketing Week;8/12/2004, Vol. 27 Issue 33, p10 

    Reports that the firm Pfizer Inc. will launch the first major flavor extension, a citrus range of products, to its Listerine mouthwash in its 120-year history. Launching of the Natural Citrus Listerine line in the United States in 2003; Creation of an advertising campaign by J. Walter Thompson...

  • Boots axes OMD UK... McKelvey, Charles // Marketing Week;10/19/2000, Vol. 23 Issue 38, p7 

    Reports on Boots Healthcare International's consolidation of its global advertising and marketing into the WPP Group PLC's network by moving its Great Britain-based media buying business into MindShare Inc. and out of OM UK. Hiring of J. Walter Thompson Co. to handle its branded advertising;...

  • JWT secures ...22m UK launch for net venture. Newland, Francesca // Campaign;02/04/2000, Issue 5, p2 

    Deals with the contract landed by J.Walter Thompson and sister media agency MindShare to handle the advertising account of MarketsUnlocked, a Great Britain Internet venture. Development of a press and television campaign; Global trading mechanism involved in MarketsUnlocked.

  • JWT beats three to £34m Tourism Ireland business.  // Marketing Week;11/18/2004, Vol. 27 Issue 47, p13 

    The article reports that J. Walter Thompson (JWT) has received the £34m global advertising account of Tourism Ireland. JWT's office in London, England and DDFH&B, the JWT network shop in Dublin, Ireland, will handle the business and MindShare will take on the responsibility for global media...

  • Agencies will endure despite (because of?) 'self-flagellation.' Crain, Rance // Advertising Age;8/13/2001, Vol. 72 Issue 33, p12 

    The article reports on the view of Burt Manning, an advertising executive who ran J. Walter Thompson for many years, that advertising agencies will survive despite the double competition offered by consultants and media buying agencies. He argues that agencies are skillful at reinventing...

  • MindShare fails to resolve Kellogg clash.  // Campaign;9/23/2005, Issue 39, p5 

    The article reports that MindShare and Cereal Partners UK appear to have reached an impasse over the comfortable accommodation of the £20 million Cereal Partners account and the Kellogg Co.'s business at one agency. MindShare was reappointed to Cereal Partners' arch-rival Kellogg's £60...

  • NEW-BUSINESS RANKINGS 26 November 2004.  // Campaign;11/26/2004, Issue 48, p44 

    The article presents ranking of various advertising agencies. Some of agencies included are Bartle Bogle Hegarty Ltd., J. Walter Thompson Co., MindShare and MediaCom Corp.

  • Eastman Kodak realigns global media to JWT, O&M.  // Advertising Age;11/4/1996, Vol. 67 Issue 45, p1 

    This article reports on the decision of Eastman Kodak Co. to realign its $260 million consumer global media buying account at two advertising agencies as of November 1996. J. Walter Thompson Co. will handle Kodak's media buying in the U.S., Latin America and Asia/Pacific, while Ogilvy & Mather...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics