Publishing Veteran DeVito Heads Up New Imprint at Sterling

July 2006
Book Publishing Report;7/31/2006, Vol. 31 Issue 29, p4
Trade Publication
The article presents the 2007 Sterling Innovation at Sterling Publishing which will be headed by Carlo DeVito, a publishing veteran. DeVito states that in 2007 he expects to publish between 70 and 80 books. The new imprint focus will be 90% in line with typical Sterling categories on new paperback titles and trade hardcover, which is foreseen to attract impulse buyers.


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