TITLE

A hard-nosed negotiator at Engine for long haul

AUTHOR(S)
Tylee, John
PUB. DATE
July 2006
SOURCE
Campaign;7/21/2006, Issue 29, p18
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article profiles Peter Scott, the new CEO of the advertising agency Engine Group, who replaced Stephen Woodford recently. Woodford left the agency to join DDB London as its CEO. Many people in the industry said that it was the increasing role of Scott in the agency that led to the departure of Woodford.
ACCESSION #
21822964

 

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