TITLE

Axed Naked to continue working on projects for Honda

PUB. DATE
July 2006
SOURCE
Campaign;7/21/2006, Issue 29, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that Naked Communications will keep on working for Honda Motor Co. Ltd. The automobile company has dropped Naked Communications from its roster in an effort to reduce its operating costs. However, the advertising agency will continue to work on three projects related to digital strategy, dealerships and corporate sales. Naked was working on communications planning for Honda.
ACCESSION #
21822944

 

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