TITLE

Glue lands Quinn's digital launch brief

AUTHOR(S)
Bannister, Larissa
PUB. DATE
July 2006
SOURCE
Campaign;7/21/2006, Issue 29, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that Glue London has won the advertising brief of Diageo PLC Quinn's brand. Glue will be responsible for online execution of a £8.5 million launch campaign. Diageo is focusing on people in their mid-to-late twenties. Quinn's is produced from fermented fruit and fruit juice. Recently, Diageo has appointed Agency Republic to its global Bailey's digital advertising business.
ACCESSION #
21822943

 

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