Nokia hires Agency Republic for music

Bannister, Larissa
July 2006
Campaign;7/21/2006, Issue 29, p2
Trade Publication
The article reports that Agency Republic has been hired by Nokia Corp. to develop a global online music presence for the brand. The agency won the contract in May 2006. Agency Republic will be responsible for developing an overall theme to link the brand with music worldwide. An online digital platform will also created by Agency Republic. Nokia has been promoting its link with music since 1997. In 1997, Nokia launched a phone with downloadable ringtones.


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