TITLE

WCRS poised to win TfL safer-travel task

AUTHOR(S)
Barns, Emma
PUB. DATE
July 2006
SOURCE
Campaign;7/21/2006, Issue 29, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports that WCRS is confident of winning the advertising contract of the Transport for London, an integrated body which is responsible for the transport system of London, England. Previously, TBWA/London Ltd. was holding the £2 million account. WCRS will create a TV and press campaign designed to discourage women in the city from getting into unlicensed mini-cabs.
ACCESSION #
21822925

 

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