TITLE

Applying behavioral communication to retirement planning

AUTHOR(S)
Sheridan, Ian
PUB. DATE
August 2006
SOURCE
Employee Benefit News;Aug2006, Vol. 20 Issue 10, p18
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Discusses the use of behavioral communication to improve employees' attitudes toward retirement planning. Reasons for the decline in pension plans; Influence of pension plan design on the behavior of employees; Elements of behavioral communication strategies.
ACCESSION #
21820686

 

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