TITLE

Simon Spotlight Entertainment Still Betting on Phil Gordon

PUB. DATE
July 2006
SOURCE
Book Publishing Report;7/24/2006, Vol. 31 Issue 28, p5
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents the bet of Simon Spotlight Entertainment on Phil Gordon. In fall 2004, the imprint launched targeting the market aging from 18 to 34 is adding a third poker book to the Phil Gordon poker franchise in October and is set to release a box set of the three titles by December. Simon & Schuster spokeperson states that the bricks-and-mortal stores wide distribution strategy helped more on book selling than on internet sales.
ACCESSION #
21801181

 

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