TITLE

STORY'S KEY, SAYS DISNEY VP

AUTHOR(S)
Cohen, David S.
PUB. DATE
August 2006
SOURCE
Daily Variety;8/1/2006, Vol. 292 Issue 20, p9
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article highlights Walt Disney Imagineering vice president and executive designer Joe Rohde's speech at the 33rd annual Sigraph computer graphics conference in Boston, Massachusetts. He discusses the importance of good storytelling. Rohde also said that entertainment storytellers define not only the details of stories but their business choices and alliances as well.
ACCESSION #
21796802

 

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