TITLE

BUNDLING UP TO SURVIVE

AUTHOR(S)
Winslow, George
PUB. DATE
July 2006
SOURCE
Multichannel News;7/31/2006, Vol. 27 Issue 30, p22
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the role of bundling in the survival of the business of independent cable operators in the U.S. Independent operator Shen-Heights TV Associates Inc. of Shenandoah, Pennsylvania managed to restrain losses to satellite competition by adding a high-speed Internet product and new programming in its services. American Cable Association CEO Matthew Polka comments on the survival of cable companies.
ACCESSION #
21770281

 

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