Comic Boom

McNamara, Mary
July 2006
Multichannel News;7/31/2006, Vol. 27 Issue 30, p18
The article highlights the ComicCon convention and exhibition held in San Diego, California. Cartoon Network, G4, and Nickelodeon are some of the cable networks that participated in the event. G4 decided to separate with other cable networks in terms of their approach to the event. John Rood, senior vice president of marketing at ABC Family, remarks on their expenditures in the event.


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