New Breakthrough Smoking Cessation Program

November 1994
Personnel Journal;Nov94 Supplement, Vol. 73, p7
The article focuses on Johnson and Johnson Advanced Behavioral Technologies' revolutionary new smoking program Pathways to Changeâ„¢. Designed to help anyone who smokes, even those who have not yet made a conscious decision to quit, it is a personalized, home-based and confidential program. It is based on more than 12 years of research. More than 12,000 smoking adults have tested this program. In a diverse array of industries and with smokers from all demographic groups, the program has achieved unsurpassed results.


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